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However, most dating sites and apps are 100% free to create a profile, upload photos, search for matches, receive matches, flirt (e.g., virtual winks), and communicate.
The Match Group, which owns sites like Ok Cupid, Tinder, and Plenty Of Fish, currently boasts a market cap of $2.3 billion.It’s great that singles have so many options and can find the right dating site for their needs (whether they want a tall suitor or someone who also loves “Star Trek”).However, with so many dating sites flooding the market so quickly, people could also have too many choices, which can become a problem of its own. The Statistic Brain Research Institute reports that more than 49.7 million Americans have tried online dating, and that’s not far off from how many single people there are in the US: 54.4 million.We’ve also provided some thoughts on what these statistics mean in terms of the future of the industry.According to Forbes, the United States alone has 2,500 dating sites, and about 1,000 new dating sites are launched every year.Some reasons for online dating membership cancellations could include that it feels disconnected from real life, all the people and conversations seem the same, it tends to be shallow, and it’s “all about sex.” We could be coming full circle — with people growing numb with online dating and wanting to try old-fashioned or more traditional ways of meeting again.
When Tinder hit the dating scene in 2012, it got a reputation as a hookup app because of it’s swiping matching system.
As with most new things, people were skeptical about online dating when it first came out, but now it’s as normal as getting set up on a blind date or meeting someone at a bar.
We suspect it’ll only become more commonplace, eventually replacing some of the traditional meeting avenues completely.
If singles do decide to pay for a dating site, it’s still a more affordable option than trying to meet someone by going out — because you might be paying for a new outfit, Uber or other forms of transportation, as well as drinks and food.
Speaking of money, Statistic Brain reports that the online dating industry’s annual revenue is over $1.9 billion dollars.
Tinder and apps like it are meant for quickly connecting with someone who interests you and then setting up that first meeting ASAP.